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ActiveCampaign CRM

Best for Email Marketing
4.5
2780 reviews

CRM combined with email automation and marketing tools. Perfect for Australian small businesses that need CRM functionality with powerful email marketing and automation.

Pricing

Lite

Contact for pricing

  • Email marketing
  • Marketing automation
  • CRM
  • Contact management

Plus

Contact for pricing

  • Everything in Lite
  • Advanced automation
  • Sales automation
  • Deal pipeline

Professional

Contact for pricing

  • Everything in Plus
  • Advanced reporting
  • Custom reporting
  • API access

Key Features

Contact and deal management
Email marketing
Marketing automation
Sales automation
CRM functionality
Deal pipeline
Reporting and analytics
Landing pages
Forms
Site tracking
Integrations
Mobile app

Pros & Cons

✓ Pros

  • Excellent email marketing
  • Strong automation features
  • CRM + marketing in one
  • Good value for features
  • User-friendly interface
  • Powerful automation builder
  • Good for small businesses
  • Regular updates

✗ Cons

  • Less comprehensive than dedicated CRM
  • Can be expensive with high contact counts
  • Limited CRM features compared to pure CRM tools
  • Email-focused (less sales-focused)
  • Learning curve for automation
  • Some features require higher plans

Best For

  • Businesses needing email + CRM
  • Companies focused on email marketing
  • Small businesses wanting automation
  • Teams needing marketing automation

Ready to Get Started?

ActiveCampaign CRM offers a free trial. Sign up today and see if it's the right solution for your Australian business.

Try ActiveCampaign CRM Free Trial →

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